Simplify Marketing Complexity and Increase Sales Effectiveness
Agents. Brokers. Advisors. Customers. As an insurance professional, you have diverse audience segments. Not only must you satisfy their unique needs and interests, you must do it in a multi-channel world.
Marketing automation gives you the tools for success by seamlessly connecting your complex network of communication channels. The result? New freedom to effectively engage with – and motivate – your audiences, locally and nationally.
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The ability to deliver personalized messages that resonate with each audience segment is critical to engaging leads and building business relationships.
Act-On marketing automation makes this easy with a complete package of integrated capabilities that help you effectively connect with your target audiences – from sales representatives to customers – and motivate them to act. You’ll be able to:
You need to deliver timely, effective messages, offers, and materials that are also compliant with the latest branding and industry regulations. Lack of a viable solution can result in compromised campaigns, legal hot water, and lost sales.
Act-On marketing automation eliminates these challenges by providing the most effective suite of sales and marketing tools in a single solution.
Your benefit: A centralized, permissions-based library of materials that are corporately controlled, yet can also be modified in sections you specify, giving sales reps the freedom to customize campaigns while remaining fully compliant.
With Act-On, you and your sales reps can engage more qualified leads, continue more conversations, and close more sales.
Here are some of the ways:
Act-On reporting and analytics suite tracks and measures all key activities, enabling you to quickly view results in real time and access data for more in-depth analysis, including: